![]() Although Houseparty’s advertising appears to only feature individuals in their 20s, the app is distinctly popular among those under the age of 18. Houseparty now has over 20 million users, 60 percent of which are between the ages of 16 and 24. Concerns regarding Houseparty’s advertising and messaging The new version of the app changed gears away from a Facebook Live-style public video live stream toward private group chats similar to ooVoo. By 2016, Meerkat was rebranded as Houseparty. Life on Air, the development company behind Meerkat (now Houseparty), decided to switch gears on the app shortly after its initial launch. The app has been available under its current name since 2016 but was originally launched in 2015 as a live broadcasting app called Meerkat. ![]() ![]() The app’s primary purpose is group video chatting, although users can also send text messages through the app. Houseparty is a private video chat app available on iOS, Android, and Mac OS. Should parents be concerned about Houseparty?.
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June 2023
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